Susie was happy to get her cologne from an e-company she’d
ordered from, some weeks ago. The cologne was delightful, but a few
samples of their different fragrances, would have been a nice inclusion.
Maybe she would have made an additional purchase with them.
What do you include in your out-going packages to customers,
beside the item they’ve ordered? Do you think your customer deserves a
treat along with their purchase? To have happy customers who will
return, time and again, include a complimentary element in their
package. How about a coupon for dollars off their next purchase? How
about a movie ticket good for a showing at their neighborhood theatre?
Include a handwritten thank-you note or a club card that would enable
them to buy one, get one free!
Customers are the “lifeblood” of any company. Show them that
you appreciate their business and include a gratitude token in your
out-going customer orders!
Sorry about that, Susie. Pay me a visit, and also make that suggestion to your favorite e-company. Customers are a business' lifeblood, however, helpful feedback can be a key to even better success.
ReplyDeleteIncluding extras in orders is my gratitude gesture. I am always tickled when customers express kid-like joy.